Outdated Communication
Previous email communication was not engagingly designed. Important information only reached the company’s 1000 worldwide employees through Outlook, leaving both the workforce and the communications department less than satisfied.
Missing Analytics
Even though the team was already using modern tools like video, the success of these efforts could not be measured with Outlook. As a result, the team was unable to showcase the effectiveness of their communication to leadership or demonstrate their contribution to the overall communication strategy.
Limited Staffing Support
Thanks to the intuitive use of the Staffbase Email product, there’s no longer a need for extra effort to create and send professional, cohesively designed emails. This not only saves time but also ensures that employees can finally enjoy reading internal emails.
Engaged Employees
With the new email tool, the PGA's communicators have all the key metrics at their fingertips and can present concrete analyses of the effectiveness of internal communication efforts to the leadership team. The result: engaged employees and greater reach.