Internal communication is important no matter what business you're in, but it's especially so in retail. The way you communicate with your employees has a direct impact on the customers with whom they interact every day. By effectively communicating with your employees on the shop floor, you can avoid communication lapses and ensure that brand promises are kept.

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In order to reach the 80% of employees who don’t work at a desk and to communicate timely news and information like shift plans and marketing updates, you need to be mobile. And these days, mobile means app. Get your own branded employee app and finally reach your entire workforce—no matter where they are.

The Staffbase app is an employee experience platform that helps you to manage every step of the employee life cycle.

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Communication That Reaches the Shop Floor and out the Door

Organize Your Workforce

In retail, shift plans and schedules are often in flux depending on days off, holidays, or even the weather. Being able to spontaneously make adjustments and immediately push them out to your employees saves your company time and money.

Product Training

With frontline employees spending most of their time on the sales floor, opportunities for training and briefings are rare. An employee app enables you to upload important information on the next campaign, inform your employees about new products, and spread your brand promise.

Create Store Culture

Your employees are in direct contact with your customers. Their morale directly affects customer experience. An employee app helps you to foster company culture, spread common values, and improve the atmosphere on the shop floor.

Customer and Employer Brand

Creating a customer brand is what retail has always been about. It's a big reason why people return to a store again and again. But the same goes for your employees. In fact, creating a positive employer brand is job one in creating a positive customer brand. An employee app gets this work done right.

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Learn More About Using an App for Employee Communication

Tools That Connect

News Icon


Use the personalised news feed to spread internal company information, keep everybody in the loop, and encourage your employees to share their experiences.

Chat Icon


Our internal chat platform enables your employees to use a familiar communication tool which, unlike WhatsApp and other messengers, keeps your corporate information secure and your conversations private.

Upload Images, Videos, and Documents

Uploading all forms of media makes the app experience more versatile and fun. Use videos to teach your employees new skills, or share pictures to give the app greater social appeal.

Employee Directory

Names, phone numbers, email addresses, and other important employee contact information can be made available in the app.


Maps and locations settings help employees find their way around, whether they're looking for a delivery address, the sales conference venue, or just a good place to have lunch.

Checklist Icon


Employee surveys are a great way to track employee happiness. Three basic emoticons help you to regularly gauge employee satisfaction.

Push Notifications

Push Notifications are a game changer in internal communication. They finally make it possible to send important information immediately, and ensure that it's seen—anytime, anywhere.

Staffbase Employee App Push Notification


Because we're constantly working to improve your experience with us, we've developed plugins for calendars, event registration, embedded pages, Facebook integration, and SurveyMonkey, with many more still to come.

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Pages and Documents

Upload static information such as onboarding manuals and daily checklists, and create new pages to further organize your internal workflow.

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