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After implementing an employee app, STF measured the return on their investment and can show strong internal comms are good for business.
Headquarters:
Sioux City, Iowa
Founded:
2016
Company size:
2,800+
Industry:
Food & Beverage
Two thousand employees work at the STF facility that runs 24 hours a day, five to six days a week. As a food manufacturing company, STF processes 20,000 hogs a day and ships out 25 million pounds of pork each week! This means their internal comms have to be accessible to every employee-no matter what shift they work!
Remote
STF"s workforce 80% non-desk.
Accessibility
The plant is home to a diverse community speaking over 30 different languages.
Engagement
Engaging non-desk employees who work very different hours than HR and internal comms teams.
Small comms team
Erin, the Senior Communications Specialist at STF, leads a small but mighty team of two members.
738
average weekly active users on the employee app
196
employees use their employee app daily - a major engagement boost
64 %
of all STF employees have registered and joined the app
ROI Case Study
STF Connect is user-friendly for employees and internal communicators, reduces the cost of translation services, and easily gathers employee feedback in company-wide surveys.
With Staffbase, Erin is able to easily measure the engagement of STF employees and create strategic future internal comms plans. “We just posted about our new wage increases and it received 685 visitors out of a possible 1,148,” she said. Scanning over the analytics of the post, Erin reported there were 40 comments on the post and she was able to easily answer 10 questions.
Work injuries often occur due to poor training or onboarding processes and insufficient enforcement of good practices in the moments that matter. In STF Connect, there are links to wellness articles about staying hydrated and specific stretches for employees working on the factory floor. “With safety information about stretching in the pockets of employees, we’ve seen less employees coming to health services with muscle strains. I believe that the education and awareness opportunities our employee app provides is extremely beneficial.”
With Staffbase’s acknowledgement feature, Erin is able to easily stay up-to-date with compliance audits that are crucial to the food manufacturing industry. To maintain food safety standards and relevant certifications, employees previously had to acknowledge any changes or updates on paper in morning safety huddles. Now, Erin can easily track which employees clicked the “I acknowledge” button on posts mentioning new procedures and send a push notification only to those employees who haven’t yet seen the post.
Our previous translation company charged $40 for one to six sentences. Without Staffbase, that would be $160 a week, or $8,320 a year in additional translation costs.
Erin Cantrell![]()
Senior Communication Specialist at Seaboard Triumph Foods
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