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How one of the UK’s largest homebuilders
transformed internal communication to
empower every employee, from the desk
to the construction site.
Headquarters:
Newcastle upon Tyne, England
Founded:
1946
Company size:
3000+
Industry:
Real Estate & Construction
Bellway Homes, founded in 1946 in Newcastle upon Tyne, has grown into one of the UK’s leading housebuilders. Today, the company operates across Great Britain, delivering high-quality new homes and communities while employing more than 3,000 people nationwide. Known for its focus on craftsmanship, customer care, and sustainable development, Bellway continues to build homes inspired by the needs of real families.
Communicating with a 66% dispersed, non-desk-based workforce
Replacing an outdated SharePoint system with inconsistent information
Restoring employee trust in internal communications and platforms
Delivering a company-wide transformation with limited internal resources
90 %
employee satisfaction and 19% lower voluntary turnover
27 %
of employees referenced Pathway within weeks of launch
94 %
Pathway adoption rate
We chose Staffbase because we simply couldn’t deliver a project like this ourselves, and they had the roadmap and the team to deliver.
Paul Lawler
Group Head of Communications, Bellway Homes
Bellway partnered with Staffbase to launch Pathway, a modern employee communication platform designed to connect every employee across the business.
The rollout included Staffbase Email and a mobile app, introduced across all 21 UK divisions following a 12-month pilot with 300 employees to refine functionality and content.
Communication shifted from fragmented tools and external processes to a single platform for company updates, resources, and engagement.
Within weeks of launch, 27% of employees referenced Pathway in Bellway’s annual Employee Engagement Survey.
Pathway quickly became the trusted source for company updates and internal communication. In one instance, over 1,500 employees accessed a critical announcement within hours of release.
94% adoption rate
90%+ employee satisfaction
19% reduction in voluntary turnover
Up to 10x ROI through productivity and risk reduction
It’s not just a comms tool. It’s a cultural asset. Even small interactions, like a liked post from a Senior Leader, go a long way toward making people feel seen.
Paul Lawler
Group Head of Communications, Bellway
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