BDO in Australia expands digital transformation capabilities through strategic partnerships with Staffbase and Pendo

Sydney, Australia - September 17, 2025

BDO in Australia is pleased to announce new strategic partnerships with Staffbase, a leading provider of employee communication platforms, and Pendo, a software experience management platform and market leader in digital adoption solutions. These partnerships strengthen BDO’s capabilities in technology-enabled change management, equipping organisations with best-in-class tools to enhance employee engagement and accelerate the adoption of new systems.

Together these form the foundation of BDO’s digital transformation toolkit and run alongside the firm’s change leadership suite of content, aimed at helping leaders take charge of their transformation efforts.

Staffbase offers a comprehensive employee communications platform that enables organisations to foster transparency, engagement, and alignment across their workforce. By integrating Staffbase into its suite of digital transformation solutions, BDO in Australia will support businesses in improving internal communications and ensuring seamless information flow during periods of change. The announcement comes as Staffbase launches Employee AI, the foundation of the first truly AI-native Employee Experience Platform, designed to revolutionise workplace communication and productivity across APAC and globally.

Pendo provides powerful behavioural analytics and in-app guidance tools designed to help organisations drive software adoption and optimise user experiences. As businesses increasingly invest in digital transformation initiatives, BDO Australia will leverage Pendo’s capabilities to ensure employees quickly and effectively adapt to new systems, minimising disruption and maximising return on investment.

“These partnerships mark an important step in our commitment to supporting organisations through complex digital transformations,” BDO People Advisory Partner, Adam Quigley, said. “By bringing together Staffbase’s expertise in internal communication and Pendo’s digital adoption insights, we can help clients navigate change with confidence, ensuring their people are informed, engaged, and empowered. Whether it be SAP, Oracle, or any other technology we’re ready to help our clients lead through their transformation.”

The collaboration with Staffbase and Pendo aligns with BDO in Australia’s mission to provide innovative, people-centric solutions that drive business success. With a strong track record in change management, BDO is dedicated to helping organisations embrace technology, enhance user adoption, and deliver sustainable transformation outcomes.

“AI is redefining the employee experience,” said Ramak Salamat, Vice President, Asia Pacific & Japan for Staffbase. “Employees now expect communication that is timely, relevant, and personal, while also benefiting from the productivity gains AI delivers. For leaders, this isn’t optional – it’s the next wave of transformation. The companies that embrace it will unlock more connected, engaged, and productive workforces, separating themselves from those that fall behind.”

"We’re excited to partner with BDO in Australia to help organisations realise the full value of their digital transformation efforts. Adoption is often the hardest part of any change, and with Pendo’s analytics and in-app guidance alongside BDO’s change leadership expertise, we’re making it easier for teams to adapt, align and deliver real impact,” said Benjamin Weldon, Pendo APAC Area Vice President.

About Staffbase

Staffbase is the first AI-native employee experience platform, revolutionizing employee intranets and employee communication by unleashing the power of agentic AI. With more than 2,000 customers, Staffbase helps organizations such as Adidas, Alaska Airlines, DHL, MAN Truck & Bus and Whataburger to inspire their people to achieve great things together.

Staffbase connects companies with their employees through a branded employee app, intranet, email, SMS, digital signage, and Microsoft 365 integrations, all of which can be managed through a single platform and powered by an end-to-end AI foundation. Staffbase was named a leader in the 2024 Gartner® Magic Quadrant™ for Intranet Packaged Solutions.

Staffbase is headquartered in Chemnitz, Germany and New York City.

Please visit staffbase.com for more information.

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