The Three Information Gap Archetypes Every Organization Faces — and How Bentley Motors Closed Theirs

Somewhere in your company right now, someone is about to act on the wrong information. In this 45-minute session, discover the three information gap archetypes that drive this breakdown, find out which one fits your organization, and see how three companies — including a live case study with Bentley Motors — closed the gap with a single source of truth.

Event information

November 18, 2026
3:00 PM - 3:45 PM - CET
Live Webinar
Bentley Motors webinar

Somewhere in your company right now, someone is about to act on the wrong information.

WHY ATTEND THIS WEBINAR:

The problem is all too familiar. The enterprise digital workplace landscape is getting more complex, but employees just want a simple, trusted experience. The burden of navigating outdated, inaccurate content or searching through multiple systems ends up falling on employees. What starts as an information problem shows up later as a missed deadline, a safety incident, a frustrated customer, or a good new hire who quietly checks out. Strip away the details and it's almost always the same story: the right information never reached the right person, no one clearly owned keeping it accurate, or it was wrong so many times that people stopped trusting it.

The good news? That breakdown takes one of three recognizable shapes — and once you can name yours, you can close it. In this session, we'll help you identify which archetype fits your organization, put a real cost to the gap, and share the single source of truth framework three companies used to close it — including a live conversation with the team at Bentley Motors...

WHAT YOU'LL TAKE AWAY:

🗂️ The three archetypes — and which one is yours. Are you ... On a Scavenger Hunt? One Size Fits None? Built Only for the Desk? We'll walk through common pains found in organizations representing each archetype, and share real customer examples of how they closed the gap.

🏎️ Live case study: Inside Bentley Motors' turnaround. Hear directly from the team that took an outdated, device-gated intranet — one that locked 40% of the workforce out of company news — to 90% active usage in just six months.

🚀 The framework you can act on now. The three must-haves behind every single source of truth — it reaches you, it answers you, it moves you — plus the practical steps to close the last mile between your systems and the people who need the answer.

Speakers

Kevin Hähnlein Headshot

Kevin Hahnlein

Head of Marketing and Strategic Advisory, Staffbase

Lindsey Sullivan

Lindsey Sullivan

Director of Marketing, Global Markets, Staffbase

Joseph Sheen

Internal and Digital Communications Manager, Bentley Motors